Jules Cheret was one of the first artists to create
lithograph posters. Cherets reputation as the father
of the colour lithographic poster was created by his
innovative use of lithography for his posters.
Cheret's formal training in art started with acquiring
apprenticeships with lithographers from the age of 13.
He created his first Poster, Orphe aux Enfants in
1858. This poster was for composer Jacques Offenbach.
These commissions led Cheret to open a commercial
colour lithographic shop in Paris. Throughout his
career he created over a thousand posters designs
promoting a variety of products, performances,
theatres, nightclubs and journal exhibitions. As well
as designing a great number of posters Cheret also
created paintings, pastels and murals.
LĠArce-en-Ciel, 1893. This was a poster for a
performance of the ballete-pantomime LĠArce-en-Ciel at
the variety theater Folies-Bergere. It is a lithograph
in five colors and measures 121 x 83 cm.
Vin Mariani, 1894. This poster was an advertisement
for the wine Vin Mariani. It is a lithograph in four
colors and measures 118 x 82 cm.